Brand & Content Manager

EU70000 to EU80000 per annum
11 Oct 2018
08 Nov 2018
Rhys Cousins
Contract Type
Full Time
My client, a leading Insurer based in Paris, are seeking an experienced Brand & Content Manager to join their growing business. 

Ideally, you will have an Insurance background. 

- P&L responsibility for eCommerce, including the brands site and third party retail relationships
- Build a powerful roadmap to ensure stellar growth across all digital channels
- Build an exceptional digital team to allow the brand to excel across all channels and drive strong sales.
- Manage implementation of web site features and work with front end and back end agencies to assure the highest quality, innovation and speed to market
- Manage all digital content and creative for the web site, marketing, and 3rd party retail digital channels, in liaison with global digital marketing team
- Oversee digital marketing strategy and marketing team members to ensure increased customer acquisition, retention, average purchase, frequency, conversion and time on site
- Manage site merchandising, look and feel, user experience for all platforms (desktop and mobile) in liaison with International.
- Work closely with customer service, IT and operations to assure a superior customer experience for all touch points.

Content marketing management and creation

- Deliver market-leading content marketing output that`s unified across the global business.
- Planning for a content marketing approach that will feed outreach and deliver value to those who consume it
- Produce a range of content across a variety of mediums (including digital, video, podcasts and white papers) that reflects the needs and interests of our core customers and influencers in learning and development
- Create compelling, high quality content that drives interest in our brands
- Write engaging copy and find interesting ways to get people talking about new products/services socially
- Establish relationships with key internal and external content creators, subject matter experts and thought leaders.

If you feel you suit the above criteria, please apply now. 

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